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Should we optimize output or value delivery?

There is a huge debate in the Agile community about the job of the Scrum Master: Should Scrum Masters focus on the optimization of the delivery capabilities of an organization (optimizing the output) or should they help with the value maximization of an organization (maximizing outcome)? The quick answer is: both. In this blog post I’ll try to bridge the two factions – you’ve read right: I try. And I also show an example what Scrum Masters can do about it.